What Competitors?

What Competitors?

What Competitors?   “We don’t bother about competitors here,” he said. This seemed a strange thing to say for someone in business; except our subsequent discussion established what he really meant. It was that none of their competitors were winning any...
Data Security? Not My Problem!

Data Security? Not My Problem!

I suppose that it’s just possible that you could be living in this 21st Century world and not have a problem with data security but, frankly, it’s pretty unlikely. Let’s look at what your profile might be for you not to have some concern about data...
10 Tips to Improve Your Business

10 Tips to Improve Your Business

1.     It’s a sad fact but people really don’t care about you or your products or services; they care about themselves and what your products or services can do for them. So now take a look at your advertising, your brochures, your website and take out...